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A fascinating spectacle was prepared by distinctive designer Matty Bovan during the London Fashion Week.

The New Rising Star, Matty Bovan: you Won´t be able to Tear Your Eyes Away from the SS19 Collection!

Martina Šmalclová
25.Sep 2018
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2 minutes
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Matty Bovan SS19

He started well

Courage, individuality, perspective. Three factors that no one can deny to the young British designer. His debut at the London Fashion Week took place in February this year. He continues in his well-started career, proving with the luxury, although a little eccentric SS19 collection that we are to hear about this brand more in the future still.

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Martina Šmalclová
fashion editor
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Ornella Koktová
model
Móda proti proudu

Názor PROTI PROUDU: Martina Šmalclová

He has also made a limited edition for Barbie

In the past, Matty Bovan also cooperated with luxury brands such as Louis Vuitton, Marc Jacobs or Miu Miu. In addition, he created a limited edition for Barbie in crochet style, vibrant colours, ruched skirts and bold applications. And it is the last three aspects that the designer employed in the luxury collection of SS19.

Ready for some serious bizarre things?

One could not possibly normally wear the models from the SS19 luxury collection even when shutting both eyes. Specially in his designs it doubly applies that it is better to look then try on. Despite all this the Matty Bovan collection belongs to the best of what one could have seen at the London Fashion Week. That is because it is bizarre, but to perfection…

Dům na prodej 7kk - Praha 6, 232m2
Dům na prodej 7kk - Praha 6, 232m2, Praha 6

Raw, harsh, sophisticated detailing

The frilled gathered skirts like for a princess Matty Bovan accessorised by extravagant hats with flowers or feathers at the best of cases, but by feather dusters, brushes or kitchen utensil in the worse cases. The luxury models from the workshop of Matty Bovan may look random at first glance, but in fact these are perfectly thought-through details.

A jungle of colours, sharp silhouettes, non-traditional materials and striking graphics will draw attention straight away, forcing you to ponder: "What does Matty Bovan actually want to say?"

Mission accomplished

Ordinary mortals will undoubtedly consider the SS19 collection as absolutely deterrent. Fashion enthusiasts and supporters of novel creations are more likely to applaud. Emotions are surging, the mission was accomplished!

Martina Šmalclová

Názor PROTI PROUDU: Ornella Koktová

You definitely cannot wear this to the Opera Ball!

At the London Fashion Week, Matty Bovan, presented an art show rather than fashion. To see such avant-garde dresses that were reminiscent of pop art in places was definitely a great experience!

Most of all I was impressed by the "evening gown" if it is at all possible to describe it in these words, decorated with various drawstrings, tulle or tangled yarns. The most interesting of all was the giant hat resembling a hedge with growing shrubbery. The green netting over the face adds drama to the whole look. Yes, it is already clear, that it will not be the right thing for the Viennese Opera Ball; however, some crazy avant-garde party during the fashion week would certainly represent an original choice and opportunity.

A great disappointment here for me was surprisingly a dress that was almost "normal". The denim one with a gold inscription INFINITE VOID. Which actually perfectly encapsulates the feeling from this model, which is something like endless emptiness...no original idea here.

The greatest SMASH HIT and the greatest FLOP of this collection according to Ornella is to be found at the beginning of the photo gallery below the article.

Ornella Koktová
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