Liběna Rochová Stands behind the NADOTEK Fashion Brand, Aimed to Help People
In support of people suffering from Epidermolysis bullosa (the "butterfly disease")
Talented designer Liběna Rochová and designer Lukáš Musil joined forces and created a new limited collection of clothing and sneakers under the ´NADOTEK´ brand name. The brand was founded under the auspices of the DEBRA ČR organisation who in the Czech Republic helps people with the peeling skin syndrome. Apart from the designers, the innovative educational project involves many other people, too.
The project is also supported by Jitka Čvančarová
The project is fully supported by patroness of DEBRA ČR, actress Jitka Čvančarová, and next to Liběna Rochová and Lukáč Musil it is also participated upon by architect Magdalena Rochová, packaging designer Jan Činčera, photographer Bet Orten or the luxury brand Baťa and Adler.
The unique pieces may be purchased in Designblok
The NADOTEK collection constitutes of dresses, skirts, trousers, overalls, jackets, blouses and shoes. The luxury models in the limited number of 30 per each item may be purchased at the largest show of design and fashion in central Europe, Designblok in the days from 25. – 29. 10. A part of the project are also women´s and men's shirts designed by Lukáš Musil, which will be available on the e-shop of DEBRA ČR.
Are you interested in what the designers themselves think about the project?
Liběna Rochová: It is an adventure!
"Work in tandem is an adventure. I have liked Lukáš´ creation for a long time now but only the idea of creation of a new collection for Debra, which we have both supported for many years now, created the right opportunity to join forces. I wish for our collection to carry a message about strength and energy, which are characteristic attributes of people with the butterfly disease." - Liběna Rochová.
Lukáš Musil: At work I feel in my element
"A dialogue is a part of every process. For me the difference is that when working on this project the dialogue is external. Liběna´s enthusiasm for the project and her honest approach are the reasons why I too, feel in my element when working. The most important is the purpose why all this is being created. I am very pleased that my work can directly help people with the butterfly disease." - Lukáš Musil
